Online Campaign  •  Visual Identity  •  Verbal Identity  •  Website  •  Illustration

Plenty more fish in the sea

Global sustainable fishing brand Glacialis are on a mission to shift consumer tastes away from over-fished, vulnerable species and highlight the more plentiful species enjoyed around the world.

We helped them to create an online platform that promoted Alaska Pollock with existing customers across the UK. An immersive interactive experience – users can dive deep into the fish’s world, learn more about their sustainability story, follow their journey from catch to plate, and track and trace individual fish using our smart labelling system. All brought to life with bespoke animated illustration.