Brand Refresh  •  Packaging Design  •  Label Design

Dressed for the great outdoors

Clothing brand howies asked us to design labels and packaging that spoke to their outdoor philosophy. Building on our online work, we used our bespoke howies typeface – carved and burnt from a fallen Welsh chestnut tree – to create a unique design system across the brand’s range.

From clothes for running to riding, climbing and just enjoying the great outdoors – all packaged to create a consistently distinctive brand experience from on-line to at-your-door.